New Representation

Penélope Cruz

New Lancôme Ambassadress for the Trésor fragrance

Paris, 30th of April 2010 - Lancôme is proud to announce that Penélope Cruz will be the new ambassadress for the mythical fragrance Trésor, starting later this year.

Trésor, introduced in 1990, has been represented by the world's most iconic women.


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