Ben & Jerry partnered up with NHLPA Goals & Dreams, launched in 1999, the fund continues its commitment to aiding the development of grassroots hockey programs around the world.
Hockey is Canada 's official winter sport and NHLPA Goals & Dreams were excited to to join with Ben & Jerry to provide funding so that every child that wish to play hockey can do so.
Four elite NHL players, along with Jerry Greenfield, co-founder of Ben & Jerry's were on hand for the unveiling of this new flavour, "Caramel Hat Trick". A portion of the sales from this new flavour, the chunkiest triple-threat ice cream with caramel swirl and fudge covered caramel chunks, will go towards the fund.
We know that Ben & Jerry’s ice cream is all about the delicious chunks contained within. What better way to enjoy a delicious treat and knowing that every bite is guilt free since a portion goes to support a great cause.